by allaspectmedia | Jul 23, 2024 | Google Ads PPC, Marketing Strategy, Pay Per Click
Ever wondered why some ads you simply can’t resist clicking on? Have you ever found yourself unable to resist clicking on certain ads? We’ve all been there. An ad pops up and immediately grabs our attention, much like a mouth-watering custard slice in a...
by allaspectmedia | Jul 19, 2024 | Uncategorized
Unleashing the Power of Google Ads AI Essentials: Best Practices for Customer Match Harnessing advanced tools like Google Ads Customer Match is essential for effective marketing. This feature empowers businesses to utilise their own customer data to create...
by allaspectmedia | May 1, 2024 | Facebook Ads, Google Ads PPC, Marketing Strategy
Understnading Your Target Audience : A Key to Successful Marketing Knowing your target audience is vital for effective marketing. For businesses, especially new ones, understanding who your customers are and what they want shapes your marketing strategies and ensures...
by allaspectmedia | Apr 29, 2024 | Marketing Strategy
9 Essential Directories for Elevating Your Small Business Online In today’s competitive market, small businesses often find it challenging to stand out against larger online retailers and chain stores. Leveraging local directories is a strategic way to enhance...
by allaspectmedia | Mar 11, 2024 | Google Ads PPC, Pay Per Click
Ever wondered why some ads you simply can’t resist clicking on? Have you ever found yourself unable to resist clicking on certain ads? We’ve all been there. An ad pops up and immediately grabs our attention, much like a mouth-watering custard slice in a...
by allaspectmedia | Feb 11, 2024 | Google Ads PPC
Optimising your Performance Max campaigns heavily relies on the quality of your creative assets. These components play a crucial role in setting your brand apart and enhancing your return on investment (ROI). Leveraging Google’s cutting-edge AI technology,...
by allaspectmedia | Jan 9, 2024 | Google Ads PPC, Marketing Strategy, Pay Per Click
The Significance of Selecting the Right Google Ads Strategy In today’s digital age, businesses are increasingly relying on online advertising to reach their target audience. Among the various advertising platforms available, Google Ads stands out as a...
by allaspectmedia | Jan 18, 2023 | Facebook Ads, Google Ads PPC, Marketing Strategy, Pay Per Click, Social Media, YouTube Ads
Tailor Your Marketing To Make The Most Of Key 2023 Celebrations Whether it’s traditional, religious, spiritual, cultural, sports, educational or just for fun, your clients will be paying attention to some key dates in the 2023 calendar. That means you...
by allaspectmedia | Dec 14, 2022 | Facebook Ads, Google Ads PPC, Marketing Strategy, Pay Per Click, YouTube Ads
Constrained of Flying High? The effect of advertising budgets on growth We see so many businesses find success with PPC yet they never reach their full potential due to a common mindset when it comes to advertising spend. The screen capture below shows a current...
by allaspectmedia | Jun 14, 2022 | Google Ads PPC, Pay Per Click
Responsive Search Ads – How To Make Them Work In July 2022 you will no longer be able to create the go to search ad format, Expanded Text Ad (ETA). They will still continue to run, but you will no longer be able to edit or create them. Google has stated that you...
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